Nominee criteria and Introduction

The Supply Chain Leaders board have developed a through process and set of criteria for selecting the winner in each category of awards:


-        Best Supply Chain Executive in Denmark

-        Best CBS GD SCM Final Project

-        Best CBS GD-SCM Business Project

-        Best DTU Operations Management Thesis

-        Best CBS Cand. Merc. SCM Thesis



Best Supply Chain Executive award selection criteria and process

A Top-25 list of nominees plus some additional runner-ups for the Best Supply Chain Executive award are selected based on the following set-up of criteria:

  1. Financial performance of company & supply chains (EBIT, ROCE or ROA, Inventory Turns, et cetera);
  2. Personal supply chain responsibility (span of control, depth of control, years of experience, education);
  3. Personal exposure (number of keynote speeches, interviews, written articles, et cetera);
  4. Expert & peer recognition (votes by executive recruiters & other senior supply chain peers);

The internationally recognized headhunter company Inspired-Search is working closely with Martijn Lovfers to identify this initial Top-25 and will use the above criteria, further research and interviews are used to narrow down the list.

The Winner is selected in consultaion with the SCLF board, and is selected and presented together with the Top-3 and Top-25 list at the event in September.


Best CBS and DTU award selection criteria

The reports are nominated by the institutions based on having received a top grade.

The following concluding criteria are used to select a winner of each of the three student awards:

  1. Originality of problem (newness / innovation)
  2. Significance of findings (incl. optimisation potential for the case company)
  3. Quality of thesis overall (analysis, methods, developed models, presentation)
  4. General applicability of findings and methods (for other companies)


Presentation of the best CBS and DTU reports


Best GD SCM Business Project


Reducing misalignments between supply and demand at Haldor Topsoe

Misalignments between supply and demand is not an isolated issue linked to a specific part of the supply chain – it is a common issue for the whole company and it should be solved with a holistic mindset. One of the sayings in the Topsoe spirit is; “We go the extra mile to create lasting value for our customers” To create value for the customer, a supply chain must be aligned, stable and collaborative. Focusing on this, a company will also experience better time utilization and fewer everyday frustrations. Therefore, is project is focused on implementing a cross-functional planning process, while optimizing the forecasting method to help Haldor Topsoe meet an increasing customer demand. This project demonstrates how a relatively simple process can be used as a tool to solve some quite complex challenges – with a lot of hard work and effort, of course.

GD SCM Business Project Author: Nanna Jalbo & Line Pihlkjer

GD SCM Business Project Supervisor: Lasse Wiberg


The Value of Textual Data from Internet Fashion Blogs in Supply Chain Management for the Fashion Industry

The project ‘The Value of Textual Data from Internet Fashion Blogs in Supply Chain Management for the Fashion Industry’ aims at investigating how fashion producing companies extract value from textual data from internet fashion blogs for use in Supply Chain Management and other business processes.
By researching current literature on the subject and conducting interviews with industry professionals at a fashion fair it was found that textual data from internet fashion blogs is not being used to any noticeable extent in Supply Chain Management contexts, but that using this data can add value to Purchasing, Marketing, Product Development and Operations Management through improved forecasts of fashion trends. Significant hurdles preventing fashion companies from applying textual data in Supply Chain Management were identified. If these hurdles are removed, fashion producing companies can use textual fashion blog data to gain a competitive advantage and increase their profitability.

GD SCM Business Project Author: Jacob Henkel

GD SCM Business Project Supervisor: Aseem Kinra     


The use of Total Cost of Ownership to increase service level to customers

Carlsberg Denmark struggle to deliver agreed upon service level during the peak demand period in the summer. We identified that the problem arises in one of two places in the supply chain, a warehousing constraint, due to lack of warehousing space in low demand periods to build up inventory for the peak demand period. Or a sourcing constraint, due to the lack of sourcing of appropriate volume during peak demand periods. We developed a total cost of ownership model, which examined possible solutions for the problem. The model, which incorporated cost analysis in a way not done before at Carlsberg DK, looked at expanding warehousing capacity by investment in Fredericia or by leasing additional warehousing space. The model also investigated sourcing options as an alternative to the warehouse. The goal was to uncover the most profitable way to reach 99 percent service level every month of the year. The finished model shows, that Carlsberg Denmark can not only profitably reach 99% service level but is also able to save large cost throughout the supply chain, especially by choosing to increase the warehouse capacity which eliminates the need of sourcing.

GD SCM Business Project Author: Nikolaj Frost-hestbek, Martin Vincent Johansen, Martin Steen og Christian Kirchoff 

GD SCM Business Project Supervisor: Lasse Wiberg


Best GD SCM Final Project

Alfa Laval is a world leading company within separation, heat transfer and fluid handling. With 40 different productions globally, this thesis project starts off focusing on 1, but with an approach that can be applicable to all. Findings show a lead time mismatch of our Decanter machine manufactured in Copenhagen. This lead time mismatch is solved, with a thorough analysis of our process flow. The analysis identifies the major constraint, which I then improve with effective use of Operations and Supply Chain Management tools. The framework used both improve lead time, lower TCO, eliminate waste in production and will expectedly improve our order intake, profit and competitiveness.

GD SCM Final Project Author: Marc Mølgaard

GD SCM Final Project Supervisor: Victor Lund


Supplier innovation for buyer value

Buyers’ prioritize suppliers’ functions delivering cost, quality and volume over innovation – whether this surprising find from a manufacturing suppliers’ context extends to the empirical setting of high technology, IT outsourcing services sector where supplier innovation should play an integral role in the final value proposition – is the phenomenon of interest in this project. This project attempts a more strategic outlook on supply chain management by identifying a theoretical gap and reconciling the same with industrial practice. 

Through use of qualitative case studies of 3 on-going IT outsourcing buyer-supplier relationships, namely from buyers in the banking, telecommunications and software industry and their respective Indian-heritage IT outsourcing suppliers, the project finds that supplier innovation is lesser prioritized than other supplier functions for buyer value. It examines conditions such as trust, culture and governance models under which supplier innovation leads to buyer value. Apart from theoretical contributions towards value literature in SCM and operations management literature, the findings herein can enhance the awareness of buyer organizations towards collaborative value creation and strengthened competitive advantage. 

GD SCM Final Project Author: Vidisha Nandi

GD SCM Final Project Supervisor: Aseem Kinra


Time for change in Big Pharma supply chain?

Pharmaceutical Supply Chains have for decades slacked in transformation progress compared to similar high-complex and non-transparent industries. With the EU legislation framework (Falsified Medicine Directive) it was a mandate to this industry, within a fixed time-period, to adapt supply chains to the requested change. Hence, author of thesis expected more changes to take place for the involved parties across the E2E process. Capturing this one-time-off implementation process and the effects in the industry in a broader analysis was the goal. It did provide an industry showcase-example on how valuable it is for pharmaceutical suppliers to consider supply chain profitability and evolution of supply chains for a contribution to the health care in general. Given the suppliers are a broad, differentiated group in this industry, thesis was narrowed to one segment; Big Pharma. Macro factors, eg. the rapid market change in attractivity and the impact from globalization on production sites, plays a role for the profitability in Big Pharma. Thesis linked the supply chains impact from macro factors to the individual interview inputs. Author mapped supply chain characteristics before and after implementation, by Porters Value Chain, and combined to SCOR reference model it did process a combination of qualitative and quantitative input to the Dupont theory, which opened for assessment and conclusion on a potential impact on the profitability in Big Pharma supply chains. The total outcome did create a new insight on business purpose to the involved stakeholders. This added understanding of the impact on profitability from supply chains. It improved the industry business acumen both to the industry level discussion, and on company level, by including own company data to the demonstrated tools. This can bring added value to the understanding at industry level by own company thresholds versus the best practice metrics in SCOR model in thesis.

GD SCM Final Project Author: Trine Ann Behnk

GD SCM Final Project Supervisor: Lasse Wiberg


Best DTU Operations Management Thesis

The reverse supply chain’s role in the transition to a circular economy - A case of VELUX

With growing environmental awareness of limited natural resources, legislation is increasingly being imposed on manufacturers to take corresponding responsibility for the whole life cycle of their products, including end-of-life management. This thesis tries to add on the limited research on how a reverse supply chain contributes in the transition to a circular economy, by analysing the main components that form the reverse supply chain both from operational and financial perspective. The analysis results in an overall framework of the reverse supply chain for the company, which is used to identify opportunities and barriers of upscaling the operations. 

DTU Operations Management Thesis Author: Ragnhildur Ragnarsdottir 

DTU Operations Management Thesis Supervisor: Peter Jacobsen


A conceptual framework for the assessment and prioritization of Industry 4.0 initiatives
- A LEGO Case Study

The thesis initially analyses and identifies the key theoretical basis of the Fourth Industrial Revolution through a literature review, interviews and available industry cases as well as considering its potential future effects on organizations. Based on the theoretical findings and through multiple assessment workshop and interviews with LEGO,  a conceptual framework is proposed which defines the steps that organizations need to take in regards to an Industry 4.0 transformation. The steps considered, among others are:

  • A maturity level assessment of pre-defined supply chain parameters
  • The strategic operational vision and its link to Industry 4.0 parameters
  • The prioritization of initiatives towards increased maturity

Together with LEGO the conceptual framework was prototyped, tested and applied resulting in three key I4.0 initiatives which the operations management team should focus on, based on both qualitative and quantitative inputs. The report is well written, nicely structured and presented very professionally.

DTU Operations Management Thesis Author: Hafsteinn Thor Gudjonsson 

DTU Operations Management Thesis Supervisor: Peter Jacobsen


Systematic Warehouse Optimization: Redesign of Royal Unibrew’s Storage System for Packaging Material

Warehouse design is a highly complex task encompassing a multitude of trade-offs and interdependent decisions to be made. However, relatively little documentation is available on the cohesion between sub-problems and the overall design methodology. In this dissertation, an agile framework for systematic warehouse design and optimization is developed in accordance with the existing literature and industry best-practices. The framework is applied to steer the design concepting of the storage system for packaging material at Royal Unibrew. From this, six alternative warehouse designs are generated in respect to the current warehouse operations and future growth projections. The findings of this project are based on advanced predictive modelling and evaluated by a mixed integer storage allocation problem. A final cost evaluation shows that the alternative designs proposed in this thesis offer very high return-of-investments. The report is well written, nicely structured and presented very professionally.

DTU Operations Management Thesis Author: Joakim P. Madsen 

DTU Operations Management Thesis Supervisor: Peter Jacobsen 



Best Cand.merc. SCM thesis

Developing a Business Case Framework for the Implementation of AI in Procurement
The market for AI solutions is growing significantly, and AI software is at the top of the agenda for many companies looking to digitalize their business. To justify a potential AI investment, companies need to carefully evaluate the costs, benefits, and risks of AI and create a convincing business case for management. As clear guidelines on how to make and present the business base for AI investments are not present in current academic literature, this project set out to develop a guiding tool that procurement practitioners could use to create business cases for the justification of AI technology implementations. The outcome of the thesis was The AI Business Case Framework - which provides support on not only the justification and implementation stage of such a project, but can also be

Cand.merc. SCM Thesis Author: Ines Mathilde Horikx and Elisabeth Tvedt

Cand.merc. SCM Thesis Supervisor: Günter Prockl


Towards the Development of Circular Supply Chains: A Comprehensive Framework for Manufacturing Companies 
The predominant, linear production and consumption logic known as take-make-dispose represents not only the source of environmental issues, but it is also challenged in its actual feasibility by emerging socio-economic trends, such as an exploding world population accompanied by a respective rise in resource consumption.

The concept of Circular Economy (CE) attempts to decouple economic growth from virgin resource extraction. As such, it bears the potential to overcome traditional linear operating models’ deficiencies.  
However, existing literature fails to address Supply Chain Management’s role within CE application.

This research addresses this gap, providing clear instructions on how to design, implement and manage a Circular Supply Chain within the setting of a manufacturing company. A comprehensive framework is established in order to guide manufacturing companies willing to shift their operations from linear to circular. This, together with a proposed set of enablers and constraints influencing Circular Supply Chain establishment will provide guidance for a structured and successful circular transformation.
Cand.merc. SCM Thesis Author: Eva Baukloh and Chiara Nordio

Cand.merc. SCM Thesis Supervisor: Kim Sundtoft Hald



Process Innovation of Materiality Assessments in the Medtech Industry (no material available)


Cand.merc. SCM Thesis Author: Nikolaj Gasberg Mazor and Jeppe Moeskjær Astrup

Cand.merc. SCM Thesis Supervisor: Vahid Sobrabpour







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